We’re all guilty of this. We look at an industry, shake our heads and declare it "dreadful" - a lost cause, doomed to fail, a hopeless cause, a black hole where time, effort and money go to die. But some of these “dreadful” businesses that most people try to avoid are the ones I’m honestly most excited about right now. The media business is a prime example of this. I was reminded of it the other day. I met with a founder who’s bootstrapped an impressive local blog/newsletter media business...