Be crazy.


Greg's Letter is brought to you by LCA. I don't talk about LCA often, but its the design/innovation agency behind the world's biggest brands. We turn "what if" into "holy crap, it exists" for a living. Designing apps, websites and AI that you use everyday. Say hello to LCA Sometimes in startups, you've gotta embrace the crazy. Back in 2017, I was neck-deep in building Islands, a Discord competitor. We were getting traction, but something was bugging me. In a sea of chat apps, how do you stand...